1. Purpose of collecting and using data
Collecting your data serves to provide you with user-friendly, efficient and secure internet services. We (Group First Limited (Hong Kong ), as data controller) collect personal data whenever you visit the “Shopping Cart” area on the website. We use the personal data in order to provide those users who are interested with information. Furthermore, we generally process the data with the goal of improving our service and ensuring its security.
Furthermore, whenever you complete transactions in the webshop, e.g. opening a user account and / or purchasing a publication, further data processing operations may take place for the purpose of providing to you the services you have requested and fulfilling our contractual obligations with you. We use personal data for the performance of the contract we have with you and to provide the contract services to you.
2. The form and scope of collecting and processing personal data
If you wish to receive a newsletter we need to save and use your e-mail address. We will then send electronic messages at appropriate intervals to the e-mail address you gave us, which may also contain topic-specific advertisements along with editorial information on our products and services. However, you can unsubscribe at any time.
b) Web usage analysis
We will use tools of third parties in order to create so-called utilization profiles by using a pseudonym if you visit our websites as a registered or unregistered user. This implies that data will be collected and saved anonymously or under a pseudonym for statistical, marketing and optimization purposes. This data includes information on the website from which you were taken to our offer, information on your internet service provider and the offers you viewed on our website, as well as the date and length of your visit. On the basis of this data a utilization profile will be created, along with a corresponding pseudonym. For this purpose, cookies may be used (see subparagraph 5 below).
c) Log files
Our web server does not generally store information when persons visit our website. Only if an error, other technical problem occurs or if a visitor carries out an action, certain data will be stored in what is known as log files. A log file contains the time and date when an error or the event (e.g. click) occurred. In our log files we furthermore store IP addresses of website visitors. We collect and store log files for security reasons to be able to identify, investigate and stop any improper use of our portal.
3. Passing on data to third parties
As a general rule, personal data will only be disclosed to third parties
- if and to the extent necessary for the performance of the contracts we have with you or in order to enforce any claims we are entitled to,
- if you have given your consent to such disclosure,
- if we are required by law or ordered by a court to disclose such information or
- if such information is requested by government agencies, including, without limitation, law enforcement and supervisory authorities, if and to the extent is necessary to remove a risk to public safety and order and to prosecute criminal offences.
4. Disclosure, rectification, deletion, account freezing
You have the right to obtain confirmation and disclosure of personal data we hold about you at any time. Requests may be made in text form by email to our customer service.
Moreover, you have the right to have your personal data corrected, blocked or deleted if the statutory conditions for this are met, respectively. If we have stored any incorrect information about you, please let us know and we will correct it without undue delay. For corrections, please contact us at the postal or email address indicated above.
Personal data will be deleted if their collection or processing was unlawful from the outset, if their processing or use turns out to be unlawful due to circumstances that arise subsequently or if we no longer need to know such data to fulfill the purpose of their processing or use. Only data we need to complete any tasks that remain outstanding or to enforce our rights and claims, and data we are required to retain by law will be excluded from deletion. However, such data will be blocked.
5. Cookies, etc.
We use so-called cookies or other instruments to analyze the usage of our website. Cookies are small files which are saved on your hard drive and which provide us with specific information. This information above all includes the IP address, your browser type, the URL click stream (the chronological order of our internet sites you visited), the date and the time of your visit on our website as well as the cookie number.
A so called “Shopping Cart- Cookie” may be set. The purpose of this cookie is to provide you with the content of your Shopping Cart for a certain period of time if you have not yet finally purchased the respective products dropped in the Shopping Cart and visit the website again. This cookie will be automatically deleted one week after it is set if not previously deleted by the user.
a) Google Analytics
We employ technical and organizational security measures to guarantee that your data is protected from loss, incorrect modifications and unauthorized third-party access. To the greatest extent possible, we ensure that only authorized persons have access to your personal data and only insofar as it is necessary in the scope of the above-mentioned purposes.